Author Topic: Hystory of Daihatsu Feroza in Chile.  (Read 231 times)

0 Members and 1 Guest are viewing this topic.

Offline Julio raton

  • Newbie
  • *
  • Posts: 12
  • Karma: +1/-0
  • Gender: Male
Hystory of Daihatsu Feroza in Chile.
« on: March 30, 2019, 09:17:34 AM »
Daihatsu Feroza Advertising Chile 1989

Presented in Japan in 1988 as Daihatsu Rocky, the Feroza was born as a compact off-road vehicle of 3.7M long, capacity for 4 passengers, positioning itself below the Rugger, the same that in Chile was marketed as Rocky; this last historical heir of the TAFT, in our country better known as LF20 and that originally entered the year 1979.

The unprecedented Feroza responded to the need for polyfunctional 4x4 vehicles, for equally urban use, focused on a more youthful public, which beyond enjoying the benefits of a pure and spartan SUV, sought greater degrees of sophistication, equipment, as well as a attractive aesthetics. Two-color paints, raised cover plates and removable roof were part of the Feroza proposal.

Compact and easy to maneuver, discarded in the style of the Jeep Wrangler, and that just by operating the lever of the differentials could circulate in 2H, 4x4 low and 4x4 high, it would quickly become one of the most attractive models on the market.

Chile will enter in November 1988, with an initial departure of 32 units, associated with a 1.6L engine (1,590cc) 16v 85 HP, torque of 126 NM at 3,500 rpm, 5-speed manual transmission. Interestingly, in the same month the first two units of the Suzuki Vitara, its great rival of the time, destined to training and study work will enter Chile, which will finally begin its commercialization in April of 1989.

In 1992 the Feroza will receive a small facelift of body, in addition to multiple mechanical improvements and equipment, complying without any problem the obligation to incorporate catalytic converter, finally in July 1994 to receive the second generation of the model.

Sales Chile Daihatsu Feroza / Prices of the time
1988: 32 Units / $ 3,865,000
1989: 454 Units /$3,890,000
1990: 131 Units /$4,099,000
1991: 257 Units /$4.990.000
1992: 497 Units /$5,190,000
1993: 526 Units /$6,990,000
1994: 460 Units (1st and 2nd Generation) /$7,890,000

Source: https://www.veoautos.cl

Offline Gonzo_Descente

  • Global Moderator
  • Sr. Member
  • *****
  • Posts: 329
  • Karma: +7/-0
Re: Hystory of Daihatsu Feroza in Chile.
« Reply #1 on: March 30, 2019, 10:46:49 PM »
Its just too bad that Daihatsu abandoned the USA market in 1992, so we never got to even seen the later models.  Our mentor Leon, who was the rep in that time, had to witness the destruction of the last 14 units in this country.

I firmly believe the Daihatsu is superior to the Suzuki, but the Vitara and Grand Vitara are actually pretty good.

Offline Julio raton

  • Newbie
  • *
  • Posts: 12
  • Karma: +1/-0
  • Gender: Male
Re: Hystory of Daihatsu Feroza in Chile.
« Reply #2 on: April 03, 2019, 05:17:19 AM »
Its just too bad that Daihatsu abandoned the USA market in 1992, so we never got to even seen the later models.  Our mentor Leon, who was the rep in that time, had to witness the destruction of the last 14 units in this country.

I firmly believe the Daihatsu is superior to the Suzuki, but the Vitara and Grand Vitara are actually pretty good.


"....had to witness the destruction of the last 14 units in this country"....  Noooo !. How could that happen?:o :o
and, I agree with you, Vitara can be superior in engine, but the Fero is prettier.